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Posts by Sarah

Speak and Shine Summit

By Sarah | 19/04/2026

7 May 2026
Losing to Goldfish: A Marketing wake-up call

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LinkedIn for B2B Lead Generation: a Masterclass

By Sarah | 10/04/2026

Tuesday 14th April 2026

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Why so many women still struggle to market themselves

By Sarah | 02/04/2026

Many women are highly capable, highly credible and quietly ambitious. Yet when it comes to marketing themselves, they hesitate.

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What do you want to be known for? The Strategic Question that drives business growth

By Sarah | 03/03/2026
What do you want to be known for

Every ambitious business leader talks about growth. More revenue. Better clients.

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Your buyers trust people, not logos

By Sarah | 02/02/2026
your buyers trust people not just the brand

People do business with people they know, like and trust. Buyers are choosing more than just your logo. So many companies leave their most credible asset

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Why I don’t do New Year resolutions! What Business Leaders should do instead

By Sarah | 04/01/2026
Why i dont do new year resolutions

Resolutions are usually well-intended but poorly designed, and so often we are setting ourselves for imminent failure… rather than success!

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Every touchpoint leaves a trace

By Sarah | 23/11/2025
Every touchpoint leaves a trace

Why customer experience is everyone’s job, not just marketing. Every day hundreds of tiny moments: the speed of a reply…

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Visibility vs Ability: Why being found beats being brilliant (until you master both)

By Sarah | 12/10/2025
Visibility vs Ability: Why being found beats being brilliant (until you master both)

If buyers can’t find you when they’re searching, your competitors …

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Is your marketing approach bringing in the Right Customers?

By Sarah | 02/09/2025
Is your marketing approach bringing in the Right Customers

Too many businesses focus on volume, chasing lead counts, click-throughs, or follower growth — without stopping to ask

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The truth about being featured in Google AI Snippets

By Sarah | 02/08/2025
the truth about being featured in google AI snippets

I’m sure any recent Google search you’ve done, you’ll have noticed Google’s AI snippets sitting at the very top of the results page.

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